Takeaways from the 2025 upfronts: Football, movie stars and a streaming future
The TV industry and buyers of commercial time were able to breathe a little easier going to their annual week of presentations known as the…
Will Trump’s tariffs crash TV’s spring ad-selling party?
President Trump’s fluctuating tariff proposals and an overall feeling of economic uncertainty could cast a long shadow over the annual presentations from TV networks and…
Super Bowl LIX proved that the TV ad is a dying art
Has video killed the Super Bowl ad?If ever there were a Super Bowl that needed a bunch of surprising, cool and smartly written commercials, it…