The world is a confusing and scary place right now. Many of us are anxious wanderers in the wilderness, looking for answers. Is it any wonder that the wellness industry is booming? Into this strange new world comes Jade Chang’s funny and poignant novel “What a Time to Be Alive,” whose protagonist Lola is broke and aimless — until a leaked video transforms her into an instant self-help guru.
Chang, whose first novel, “The Wangs vs. The World,” was a sharp satire on class and ambition, has now turned her gaze to the promise and peril of self-actualization through social media. I sat down with Chang to discuss spiritualism for profit, tech bros and trucker hats.
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✍️ Author Chat
Book jacket of “What a Time to Be Alive” by Jade Chang
(Los Angeles Times illustration; book jacket from Ecco)
This book almost didn’t make it, as you physically lost it.
I started it years ago. I was writing in longhand in a notebook, entire chapters of the book. I lost the notebook and I was devastated. Then I moved on and wrote “The Wangs vs. The World.” It took a long time to get back into writing this new book. By the time I circled back to it, the world had changed so much. I think I have become more generous about things, and the story benefited from it.
Lola, your protagonist, unwittingly becomes an online self-help guru on the basis of a leaked video that is posted on social media. She becomes a sort of accidental wellness expert.
As someone who didn’t grow up with religion, I have always been really fascinated by belief. Why do we want to believe, and how are we compelled to certain beliefs? And it was just kind of fascinating and amazing that people could find so much life in religious stories. As I was developing the story of this novel, I realized that everyone in the digital world takes a page from this book as well, using stories to convert listeners into believers. I think Lola starts out sort of thinking she is in above her head, but by the end, her sincerity shines through. She wants to believe what she is telling others to believe.
Do you think the internet breeds cynicism and has turned us all into an angry mob?
I don’t. The digital world doesn’t make us any different from who we are, but it can throw a lens on certain aspects of our behavior. I think the internet allows us to be our best and worst selves. Think about all those strangers who might contribute to a GoFundMe campaign because someone has had a serious injury and needs to pay their medical bills, which can yield tens of thousands of dollars in some cases. That’s the mob functioning at its best.
But isn’t it a little too easy to pull a con job online?
Yes, it’s easy to be inauthentic online, but it’s important to remember that online performance is a tiny percentage of someone’s life. That’s why I was so interested in writing about the rise of this self-help guru, because usually when these stories are told you only see it from the acolyte’s point of view or the skeptic’s point of view. But we all have to make money, and we all are pulling a little something over on someone at some point — it’s part of surviving in the world.
Lola cauterizes the pain in her personal life by offering panaceas to pain for strangers online, but she affects a false persona to do so.
It’s easy to assume that anything we do, whether it’s on social media or elsewhere online, is performative or fraudulent in some way. RuPaul has a great quote where he says gender is drag. Everything is drag, a performance. Every choice we make is often not reflective of our essential self. You can’t codify identity in clothes or that trucker hat you’re wearing; anything you’re going to choose is going to be influenced by the times in which you live and who you surround yourself with. I can only speak from experience, but I think it’s almost impossible to suppress your true self.
You mentioned how self-help gurus and tech bros have a similar public worldview.
As research for the book, I attended one of Oprah’s Super Soul Sundays at Royce Hall. Every single person that spoke had the same arc: “I was down in the dumps, and then I looked up from that hole and I saw a glimmer in the form of CrossFit,” or drumming, or whatever it was that pulled them up from the brink. Then I went to a TED talk, and these tech gurus are saying the exact same thing. It’s the narrative of our time. I saw that crossover, and I knew I had something to say. I was interested in this internal push and pull of, how much do you give in to this tactic, and how much do you not.
📰 The Week(s) in Books
(Jay L. Clendenin / Los Angeles Times)
Hamilton Cain has mixed feelings about Patricia Lockwood’s autofictional account of the COVID-19 lockdown, “Will There Ever Be Another You,” praising Lockwood’s “rich and kinetic” prose but bemoaning her “self-indulgent and repetitious” narrative.
Steve Henson has a chat with tennis legend Björn Borg about his new memoir, “Heartbeats,” which delves into his heavy cocaine and alcohol use that began shortly after he walked away from the sport at age 26.
Karen Palmer’s harrowing memoir, “She’s Under Here,” “details forgery, a child’s kidnapping, a mental breakdown, struggles to stay afloat — and joy,” writes Bethanne Patrick.
And David A. Keeps reports on the fiscal inequities of the booming audiobook industry: “Many actors are vying for audiobook roles at a time when the talent pool is expanding and casting is becoming a growing topic of debate.”
📖 Bookstore Faves
The Book Jewel, located in the city of Westchester, is just minutes from LAX.
(The Book Jewel)
The Book Jewel is a welcome addition to the neighborhood of Westchester, an expansive bookstore with an excellent selection of fiction and nonfiction titles for locals, or those who might stop by there before catching their flight at nearby LAX. We talked with general manager Joseph Paulsen about the store.
Your store is serving a community that hasn’t had a general interest bookstore in quite some time.
The Book Jewel opened smack-dab in the middle of the global COVID-19 pandemic in August of 2020. Our Westchester community has supported us from Day 1, and we recently celebrated our fifth anniversary. We are the only bookstore in Westchester, and we are locally owned and independent. I live here in Westchester and have raised both of my sons here.
What’s selling right now?
Right now we’re selling tons of children’s literature and graphic novels (“InvestiGators,” Dav Pilkey, etc.). Of course, the ABA Independent Bestsellers. Lots of romantasy.
You are pretty close to LAX. Do you sell a lot of books to travelers?
The travelers give themselves away with their roller bags, and we catch ’em heading out of Los Angeles on the reg! They like long books for long flights. Lots of souvenirs too! We have some unique, local non-book items as well and offer a better vibe than the international terminal.
The Book Jewel is located at 6259 W. 87th St, Los Angeles, CA.