Athens – the Greek capital – has seen a 17 per cent increase in travellers in the last year, and the ancient city sees more than 74,000 Google searches by Brits every month
Mykonos, step aside – there’s a new Greek hotspot that Brits are flocking to. As summer holidays approach and relaxation is on the cards, data from Welcome Pickups has revealed that Athens is now the top choice for Brits.
The ancient city has seen a 17 per cent surge in British travellers over the past year, with more than 74,000 Google searches per month. Steeped in history and culture, Athens is one of the world’s oldest cities and is famed as the cradle of democracy. It boasts iconic landmarks such as the Acropolis, the Parthenon, and the Ancient Agora, offering a window into classical Greek civilisation.
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Brits are also being lured by Athens’ buzzing neighbourhoods like Plaka and Monastiraki, renowned for their vibrant atmosphere, traditional cuisine, and quaint architecture.
Moreover, the city’s fusion of ancient and contemporary life, coupled with its close proximity to stunning beaches and islands, makes it an irresistible destination for Brits abroad, reports the Express.
While Athens can be incredibly crowded during peak season, the shoulder seasons of April-May and September-October offer milder temperatures and fewer tourists – making it easier to fully enjoy this bustling city.
However, if you’re planning a visit in April or May, be mindful of the biggest holiday of the year – Orthodox Easter.
Orthodox Easter in Greece is a week-long celebration with dates that change annually. As everyone in the country goes on holiday, hotels can quickly fill up – so it’s wise to book your accommodation well in advance.
Athens is a city that’s perfect for exploring on foot. The main attractions are easily accessible, and spending a day meandering through the city’s enchanting alleyways and markets is a fantastic way to spend your holiday.
The city also boasts some breathtaking beaches just a stone’s throw away.
From Athens, you can hop on a tram to Alimos beach and bask on the stretch of white sand before taking a plunge in the crystal clear sea.
The beach offers both paid and free areas, making it ideal for those holidaying on a budget.