L.A. Olympics will be first to offer venue naming rights
More than 40 years after L.A. produced the most financially successful Olympic Games in history, the 2028 Summer Olympics will feature a new advertising revenue…
L.A. never needed the Olympics. With Trump wanting in, it’s time to pull out
Los Angeles just can’t get a break.The latest embarrassment is LA28 chair Casey Wasserman, the man tasked with making sure the 2028 Summer Olympics are…
NFL has committed players to the Olympics. So why hasn’t MLB?
In America, the NFL laps every other sport. Around the world, where its product is labeled “American football,” the NFL has largely failed to export…
L.A. Olympic organizers confident they will cover $7.1 billion cost
Three years before the Olympics, LA28 organizers gave International Olympic Committee officials the kind of Games preview that even Hollywood’s best scriptwriters couldn’t plan.To begin…
Casey Wasserman assures IOC visa issues won’t plague 2028 L.A. Olympics
In an address to the International Olympic Committee in Pylos, Greece, Casey Wasserman addressed concerns over visas and entry requirements to the U.S. for athletes…
Newsom taps Magic, Wasserman, Walter to lead philanthropic L.A. fire recovery initiative
Gov. Gavin Newsom is tapping Magic Johnson, Dodgers Chairman Mark Walter and 2028 Olympics organizer Casey Wasserman to lead a new private-sector initiative to support…