NFL

NFL: Aaron Rodgers returns to New York Jets for Pittsburgh Steelers debut

“The hype was off the charts,” says New York-based sportswriter Ian O’Connor.

He already felt that Rodgers was the “most compelling and polarising figure” in the NFL and his bid to win a championship for “a loser-ville franchise in the NFL’s biggest market” inspired him to write a Rodgers biography., external

O’Connor had followed the Jets’ sorry search for a successor to legendary quarterback Joe Namath, which had turned them into a laughing stock. They have failed to reach the post-season since 2011, the longest current play-off drought in the NFL.

But, after 18 years and a Super Bowl win with the Green Bay Packers, Rodgers was ready to swap the NFL’s smallest market for the Big Apple and relished his new lifestyle.

He made numerous public appearances and Jets fans warmed to their new star after seeing how he was portrayed in the Hard Knocks series, which followed the Jets’ training camp.

“I’ve been covering sports in New York for almost four decades and I’ve never seen a superstar athlete from another market embracing New York like Aaron Rodgers did,” O’Connor told BBC Sport. “It was a total love-fest.

“Jets fans couldn’t get enough of it. New Yorkers really embraced him and didn’t care about his vaccine views or conspiracy theories.

“They didn’t care about anything except his football talent and the chance to see the Jets reach the Super Bowl for the first time since Neil Armstrong stepped on the moon (1969).

“To have that ripped away four plays into the season, it was a tough night. I was in the building and I’ve never been more heart-sick for an athlete and a fanbase.”

Without Rodgers, the Jets finished the 2023 season with a 7-10 record and although he returned last year, head coach Robert Saleh was sacked as the Jets slumped to 5-12.

O’Connor said that Rodgers planned for “two healthy seasons with the Jets”. He got just one as, in February, new coach Aaron Glenn and general manager Darren Mougey said they wanted to go “in a different direction”.

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Streameast, the illegal sports streaming giant, has been shut down

The world’s largest sports pirating site, Streameast, is no more.

The illegal streaming giant was terminated in Egypt after a sting operation, according to the Alliance for Creativity and Entertainment, one of the country’s largest antipiracy coalitions. Egyptian law enforcement and ACE shut down the service Aug. 24 following a yearlong investigation.

Streameast had 80 associated domains and amassed more than 1.6 billion visits during the past year. It offered access to sports’ biggest events, including Europe’s football championships, the NFL, NBA, MLB, pay-per-view boxing and F1 races. It garnered an average of 136 million monthly visitors, primarily based in the U.S., Canada, the U.K., the Philippines and Germany.

“With this landmark action, we have put more points on the board for sports leagues, entertainment companies, and fans worldwide — and our global alliance will stay on the field as long as it takes to identify and target the biggest piracy rings across the globe,” said Charles Rivkin, chairman of ACE and head of the Motion Picture Assn., in a press release.

Two men were arrested about 20 miles outside of Cairo under suspicion of copyright infringement. Authorities confiscated devices, including laptops and smartphones thought to be operating the site, cash and several credit cards. Investigators also identified a shell company possibly used to launder the advertising revenue, which totaled to around $6.2 million, and an investment of $200,000 in cryptocurrency. Several properties in Egypt were also allegedly purchased with these funds.

In addition to working with local Egyptian authorities, ACE’s investigation was aided by Europol, the U.S. Department of Justice, Office of the U.S. Trade Representative and National Intellectual Property Rights Coordination Centre, according to the Athletic’s reporting.

All sites previously associated with Streameast will be redirected to ACE’s “watch legally” page, which provides links to authorized streaming video providers. This announcement comes a day before the NFL’s regular season kicks off.

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ESPN makes final decision over longtime Super Bowl favorite’s future on network

DESMOND HOWARD has signed a big-money extension with ESPN.

The 55-year-old former wide receiver will continue his 20-year stint at the broadcaster following negotiations.

espn college gameday is sponsored by the home depot

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The Heisman trophy winner said: “I am thrilled to continue this journey with ESPN.

“There’s nothing I’d rather be doing during the fall than showcasing the incredible sport that we all love alongside my College GameDay family.”

The channel’s content president Burke Magnus was thrilled with the new deal.

He said: “Desmond has played a pivotal role in ESPN and College GameDay’s success for two decades, so we’re thrilled that the Heisman Trophy winner and one of college football’s all-time greats will continue to offer his analysis and perspective – and, of course, occasional friendly jabs – across our coverage.”

The former Michigan Wolverines ace gave one of the most iconic highlights of all time when he struck the famous trophy pose after a return touchdown against archrival Ohio State. 

Howard also etched his place in football history as one of only four men to win the Heisman and the Super Bowl MVP. 

Howard landed that honour with the Green Bay Packers, scoring a kickoff return touchdown to help lead the team to a victory in Super Bowl XXXI.

Michigan retired Howard’s iconic No. 21 jersey in 2015 after he was the first receiver in Big Ten history to lead the conference in scoring. 

Howard set or tied five NCAA records and 12 single-season Michigan records.

In 1991, he won the Heisman Trophy by the second-largest margin in history, claiming 85 percent of the vote.

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Taylor Swift, Travis Kelce and that engagement ring go public

Taylor Swift and Travis Kelce’s engagement may have kicked off a major earthquake in the real world this week, but it hasn’t put serious seismic activity into the lives of the spouses-to-be: They were spotted out Thursday night in a luxury box catching — wait for it — a college football game, where Swift took her new engagement ring out for a test drive.

It was the first game of the 2025-26 NCAA season for the hometown University of Cincinnati Bearcats, the Kelce brothers’ alma mater, who lost to the University of Nebraska–Lincoln’s Cornhuskers by a field goal at Arrowhead Stadium in Kansas City, Mo. The bros (Jason was there too) were rooting for the Bearcats, obviously, with Travis rocking a street-art emblazoned Cincinnati cap and his older sibling sported a more traditional college typeface on his chapeau.

Swift rocked a denim miniskirt, according to People, with a white sweater, white boots, green nails and, oh yes, that massive engagement ring. The Old Mine Cut diamond ring was designed by Travis Kelce and New York City-based jewelry designer Kindred Lubeck, according to myriad media reports.

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While experts who talked to People put the size of the stone at between 5 and 10 carats and guesstimated its value as anywhere from $125,000 to $5 million — which is quite the range — folks who talked to Page Six said it likely came with a $1-million price tag. Basically, nobody knows the value of a custom-made, vintage-style ring with a one-of-a-kind hand-etched diamond that is currently sitting on the ring finger of a global pop star. Go figure.

“It’s my engraved pieces that put me on the digital map,” Lubeck told VoyageJacksonville in 2024. “I started making reels showcasing my work and people started noticing. Eventually, I started getting requests for me to make engagement rings.”

The Neptune Beach, Fla., native has described herself as a goldsmith specializing in hand engraving who got started working part time with her jeweler dad in her hometown during the pandemic lockdown.

“Basically, I take very small, sharp instruments and cut away bits of metal, usually on the sides of rings, into a particular design,” she said. “People just go crazy for it when I post it online.”

No kidding: On Friday, Lubeck appeared to be sold out of every big-ticket ring she had been offering on her website, though a handful of sub-$20,000 designs were still in stock. (Swifties, where you at? A bunch of them can be had for less than $5,000! And they’re not even “distressed.”)

The Grammy-winning “Love Story” pop icon and the Kansas City Chiefs tight end announced the beginning of their engagement era on Tuesday in a joint Instagram post.

“Your English teacher and your gym teacher are getting married,” Swift captioned photos from the garden engagement, which actually took place a couple of weeks earlier.

Kelce’s dad told a Cleveland news station the same day that Travis had popped the question at home in Lee’s Summit, Mo., after months of planning, right before the two headed out for dinner. Before they left, Travis told Taylor, “‘Let’s go out and have a glass of wine.’ … They got out there, and that’s when he asked her, and it was beautiful,” Ed Kelce said.

He added with a happy shrug, “I don’t know how much I’m supposed to say, but I don’t care!”

But Vice President JD Vance definitely cares — about the effects this pairing might have on the NFL this season.

“I will say as a football fan — as a Cincinnati Bengals fan — I hope that the NFL does not put a thumb on the scale for the Kansas City Chiefs just because Travis Kelce is now getting married to maybe the most famous woman in the world,” the veep told USA Today this week.

“You guys can’t sort of have this, ‘I’m worried they’re going to have a Super Bowl wedding’ thing this season. Can’t do it. The Kansas City Chiefs have to follow the same rules as everybody else.”

So in the case that the NFL’s “deep state” turns romantic and favors the Chiefs in this pigskin-tinted love story, Vance is urging fans to be ready to act.

“I think all football fans should be willing to push back on the NFL,” he said, “and say, ‘Look, you guys got to be fair.’”

Fair enough.

Times staff writer Alexandra Del Rosario contributed to this report.



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Why the Micah Parsons Packers trade is a blessing for the NFL

A day after Green Bay’s blockbuster acquisition of edge rusher Micah Parsons, a legendary NFL executive was riding an emotional high.

“I feel so good. I’m so excited about it,” said Carmen Policy, who built championship teams with the San Francisco 49ers and is pulling for his son to do the same with the Packers. “I think it’s great that the group up there is willing to think outside the box. I have a lot of faith in what they’re assembling.”

The Packers, with Ed Policy as president, made a stunning move Thursday in acquiring Parsons from the Dallas Cowboys in exchange for first round picks in 2026 and ’27 and three-time Pro Bowler Kenny Clark.

For the elder Policy, the aggressive transaction was reminiscent of the buy-now-pay-later philosophy in 1994 of the 49ers, who went on a big-money shopping spree to collect top-shelf free agents to build their Super Bowl-winning roster. That included plucking star linebacker Ken Norton Jr. from the Cowboys, who had beaten San Francisco in the previous two NFC championships.

In luring talent with lots of guaranteed money on the front end, Carmen Policy and Hall of Fame owner Eddie DeBartolo found a loophole in the salary cap which the NFL had just implemented.

“The salary cap was designed to actually disrupt the 49ers — and the Washington Redskins — but primarily us,” Policy said by phone Friday. “They devised the rules with, ‘How do we change this so the 49ers can’t do it.’ Which, in a way, was a compliment. But what we did was salvage our veteran team and then load up, because we couldn’t tolerate losing to Dallas three times in a row. We knew if we got to the Super Bowl we’d win. It was inexcusable and insufferable.”

The situation isn’t precisely parallel, but Policy sees similar risk taking in the Packers’ move. And not surprisingly, he’s proud of his son who worked his way up from Arena League executive to general counsel of the Packers to team president and chief executive.

“I see him as a much better executive than me,” Carmen Policy said. “I think Ed is really capable of running a public company. He’s smart, he’s disciplined, he’s focused. I would say he’s less inclined to take risks than I was. He’s good with people and he’s patient.

“He’s going to work with his people and give them the leeway they deserve. But ultimately, it has to pencil out in the end. Now we’re hoping, fingers crossed, that this pencils out in the end, meaning a Super Bowl.”

The elder Policy, who later was president and part-owner of the Cleveland Browns, said this transaction is not only good for the Packers but for the NFL as a whole.

“This is a blessing for the league,” he said. “They can point to the smallest market and say this community-owned team without a billionaire owner can still compete with New York, L.A. and Dallas. It speaks so well for competitive balance and how far the league has come.

“And suddenly, you’re not hearing players complain about going to Wisconsin in the winter, as opposed to Manhattan or Manhattan Beach. It puts competitive balance on display.”

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NFL: Dallas Cowboys trade Micah Parsons to Green Bay Packers

Micah Parsons has been traded from the Dallas Cowboys to the Green Bay Packers in a blockbuster deal one week before the start of a new NFL season.

The defensive end will sign a four-year, $188m (£139m) contract with the Packers that will make him the highest-paid non-quarterback in the league’s history on $47m (£35m) a year, NFL Network reported.

The Cowboys will receive two first-round draft picks and three-time Pro Bowler Kenny Clark as part of the deal.

The move ends a long-running contract dispute between Parsons and Dallas, which had escalated over the summer.

“I never wanted this chapter to end, but not everything was in my control,” Parsons said in a statement on X, confirming his move to the Packers.

“My heart has always been here, and it still is. Through it all, I never made any demands. I never asked for anything more than fairness. I only asked that the person I trust to negotiate my contract be part of the process.

“This is a sad day, but not a bitter one. I’ll never forget the joy of draft night, the adrenaline of running out of the tunnel, or the brotherhood I shared with my team-mates, coaches and the staff who prepared me for every single game. Those memories are mine forever.”

Parsons, 26, has earned four Pro Bowls and two All-Pro honours with the Cowboys since joining them in 2021 but he was entering the fifth and final year of his rookie contract this season.

He had removed references to the Cowboys from his social media and released a statement earlier this month saying he “no longer wanted to play for the Dallas Cowboys.”

The Packers will take on the Detroit Lions in their regular season opener at Lambeau Field on 7 September and face Dallas in week four.

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Travis Kelce jersey sales spike following Taylor Swift engagement

Kansas City Chiefs fans sure are excited about the upcoming season.

Fanatics, the official online sportswear retailer for the NFL, reports that sales of Chiefs tight end Travis Kelce jerseys jumped a whopping 200% on Tuesday.

Clearly, fans were doing some early packing for the team’s season opener against the Chargers in São Paulo, Brazil, on Sept. 5. Those fans simultaneously realized they didn’t have enough gear to properly represent the reigning AFC champions at Corinthians Arena.

What other possible explanation could there have been?

There’s no way that Kelce had his biggest day in jersey sales since Super Bowl Sunday in February just because he and pop superstar Taylor Swift announced their engagement.

Right?

Haha, wrong — at least, it would seem that way, based on the typical behavioral patterns of Swifties.

Travis Kelce and Taylor Swift embrace and kiss onfield amid the Chiefs' Super Bowl celebration.

Kansas City tight end Travis Kelce kisses pop superstar Taylor Swift after the Chiefs defeated the San Francisco 49ers in Super Bowl LVIII on Feb. 11, 2024, in Las Vegas.

(John Locher / Associated Press)

Kelce and Swift’s romance can be traced back to July 2023, when Kelce was able to pass along a friendship bracelet with his phone number to Swift’s camp at an Eras tour concert in Kansas City. They officially became an item that fall.

Swift attended her first Chiefs game on Sept. 24, 2023. Fanatics reported at the time that sales of No. 87 Chiefs jerseys experienced a 400% boost over the previous day, placing Kelce among the top five NFL players in jersey sales for that day.

On Aug. 13, Swift made her first-ever podcast appearance on “New Heights,” which is hosted by Kelce and his brother Jason Kelce, the former Philadelphia Eagles center. A total of 1.3 million people tuned in simultaneously after the episode dropped, setting a Guinness World Record for most concurrent views for a podcast on YouTube.

Kelce and Swift’s joint Instagram post regarding their upcoming nuptials has received more than 33.4 million likes. Billboard reported Wednesday that it has been reposted more than any other in the site’s history, passing the 1-million mark in its first six hours.

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So, yeah, it would seem pretty on-brand for Swifties to celebrate by purchasing large volumes of Travis gear.

By the way, if you think those numbers are impressive, just imagine what the jersey sales will be like if the couple decides to hyphenate their names after saying “I do.” What self-respecting Swiftie would want to be without a “Kelce-Swift” (“Swift-Kelce”?) jersey as part of their wardrobe?



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Donald Trump & the NFL – the feud featuring lawsuit, team bids and anthem debate

Already a real-estate magnate by that point, Trump viewed owning an American football team as a means of building his brand. After attempting to acquire an NFL franchise, a 37-year-old Trump bought the New Jersey Generals in September 1983.

They were founding members of the USFL, which started in the spring of 1983 so did not clash with the NFL. The new league managed to lure top players from the NFL and the college game.

The Generals improved during their two seasons under Trump but lost in the first round of the play-offs in both 1984 and 1985.

However, Trump had made his intentions clear from the outset. He didn’t want the USFL to remain a spring league; he wanted to go directly against the NFL in autumn-winter.

That was not the USFL’s original plan but, in August 1984, Trump convinced team owners to vote on switching to an autumn-winter schedule from 1986.

Then, two months, later the USFL filed an anti-trust lawsuit against the NFL – led by Trump. The case went to trial in May 1986, with the USFL arguing the NFL had conspired to monopolise TV contracts, seeking damages worth $1.7bn (£1.25bn).

Trump hoped it would force a league merger and earn him an NFL franchise. He also envisaged a Trump-branded stadium in Manhattan.

The trial lasted 42 days and a jury found the NFL was an ‘illegal monopoly’. But it rejected the other charges and the USFL was awarded just $3 as the jury felt most of the USFL’s problems were self-inflicted.

The league had built up huge debt and, days after the verdict, it folded.

In a book about the USFL,, external one of the jurors said Trump “came off as arrogant and unlikeable” in court.

Trump and then NFL commissioner Pete Rozelle provided contrasting accounts of a meeting they had in March 1984, during which Rozelle is alleged to have told Trump, external “as long as I or any of my heirs are involved in the NFL, you will never be a franchise owner in the league”.

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Gilbert Arenas rebrands podcast: NFL focus and Skip Bayless as partner

Gilbert Arenas and Skip Bayless have made news lately for reasons they would rather forget. Now, they will attempt to put an entertaining spin on NFL news in a digital program launching Tuesday and airing three times a week.

Arenas, a Van Nuys Grant High product who played 11 seasons in the NBA, will rebrand his current channel. Bayless, who had long runs on ESPN’s “First Take” and FS1’s “Undisputed,” will be featured on “The Arena: Gridiron” along with former NFL coach Jay Gruden and former NFL cornerback Aqib Talib.

Arenas was arrested July 30 and charged along with five others with conspiracy for allegedly running illegal poker games at his Encino mansion, court records show. Arenas, 43, rented out the mansion “for the purposes of hosting high-stakes illegal poker games,” according to a news release issued by the U.S. attorney’s office in Los Angeles.

The three-time All-Star guard — who went by the nickname “Agent Zero” according to federal authorities — was charged with conspiracy to operate an illegal gambling business, operating an illegal gambling business and making false statements to federal investigators.

Among the others charged was Yevgeni Gershman, 49, a.k.a. “Giora,” of Woodland Hills, who the U.S. attorney’s office described as “a suspected organized crime figure from Israel.” Arenas pleaded not guilty and was released on a $50,000 bond.

Bayless has also been sifting through court filings. He is a defendant along with Fox Sports, broadcaster Joy Taylor and executive Charlie Dixon in a lawsuit by former FS1 hairstylist Noushin Faraji, who alleged that Bayless offered her $1.5 million for sex.

Faraji filed a request to dismiss the lawsuit this month in L.A. Superior Court, which legal experts said is an indication that a settlement has been reached.

Bayless told the Athletic that he isn’t bothered by the criminal charges against Arenas.

“I’ve talked to Gil,” he said. “He has no concerns. I mean, he’s obviously concerned, but he believes he did nothing at all wrong, except rent out his space, and I believe in him.”

Underdog, a five-year-old gaming and media firm, will own and produce the show. Arenas’ two digital basketball programs under “Gil’s Arena” have become one of Underdog’s biggest draws.

Shifting to football prompted the addition of Bayless, whose spirited back-and-forth on social media with Arenas grew into a professional relationship.

“I’m back in the saddle in the debate arena,” Bayless said. “I live for this. I love this.”

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NFL relaxes rules for Tom Brady as a broadcaster/team owner

Tom Brady will have fewer NFL-imposed restrictions on him this season as he enters his second year as an analyst on games broadcast on Fox.

The restrictions were placed on the legendary quarterback last August when his purchase of a 10% stake in the Las Vegas Raiders was pending approval from the league owners. Brady’s minority stake was approved in October.

One of the so-called Brady Rules enacted by the NFL prohibited the rookie broadcaster from attending production meetings during which the Fox crew meets with coaches and players ahead of that week’s game.

That retriction has been lifted, NFL spokesman Brian McCarthy confirmed to The Times on Wednesday morning.

There is one caveat, however — Brady must attend those meetings remotely. He is still prohibited from going to a team facility for practices or production meetings, McCarthy said.

Brady is allowed to interview players off site, as he did on occassion last year, McCarthy said.

Like last year, Brady can’t “egregiously criticize officials,” said McCarthy, who added there were no issues along those lines in 2024.

Brady, a seven-time Super Bowl champion with the New England Patriots and Tampa Bay Buccaneers, was allowed by the league to attend the production meetings ahead of Super Bowl LIX in February.

The Athletic was first to report the loosening of the restrictions on Brady.

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Former NFL quarterback Jay Cutler sentenced to jail time on DUI charge

Former NFL quarterback Jay Cutler pleaded guilty to a DUI charge but had three other charges, including for possession of a handgun while under the influence, dropped during a Tennessee court appearance Tuesday following his October 2024 arrest.

The 2008 Pro Bowl player was sentenced to four days in Williamson County jail, which he is set to start serving Sept. 29, according to WSMV-TV in Nashville. The Times has reached out to attorneys for Cutler and Tennessee’s 21st District but did not immediately receive responses.

As part of his plea deal, WSMV reported, Cutler agreed to forfeit his Glock pistol. In addition to the jail time, he will be on unsupervised probation for one year. He also had his Tennessee drivers license revoked and is required to pay a $350 fine and attend a DUI safety class.

Cutler was arrested Oct. 17 after Franklin Police Department officers responded to a minor collision in which it appeared that Cutler’s vehicle rear-ended another vehicle. According to the police, Cutler smelled of alcohol, had bloodshot eyes and slurred his words.

After he refused a field sobriety test, police said, Cutler was taken to a hospital and a blood sample was taken after a search warrant was obtained. Two firearms were found in his vehicle, according to the police, including a loaded pistol.

All four charges against Cutler — which also included failure to exercise due care and violating implied consent — were misdemeanors. He was released on a $5,000 bond.

Cutler was selected 11th overall by the Denver Broncos in the 2006 draft and became their starting quarterback late in the season. He was traded to the Chicago Bears before the 2009 season and led the team to the NFC championship game that year, in his only postseason appearance.

Cutler was cut by the Bears in March 2017 and played one more season with the Miami Dolphins before ending his career. He and reality TV star Kristen Cavallari were married from 2013-2022 and have three children together.

The Associated Press contributed to this report.

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NFL: Jude McAtamney, Charlie Smyth and Mark McNamee cut from final rosters

Jude McAtamney, Charlie Smyth and Mark McNamee have missed out on making the final roster for their respective NFL teams, leaving them open to be picked up by another franchise.

Former Gaelic footballers McAtamney, Smyth and McNamee were waived by the New York Giants, New Orleans Saints and Green Bay Packers.

McAtamney lost out to veteran Graham Gano as the New York Giants finalised their 53-man roster for the new season, which begins next week.

The County Derry man handled all kicking duties in the pre-season victories over the New York Jets and New England Patriots, kicking 10 extra points and a field goal between both games, while playing in the second half of the pre-season opener against the Buffalo Bills.

Last season, McAtamney was called from the practice squad into the Giants team for the regular season game against the Washington Commanders when Gano sustained an injury and the New York franchise may wish to recall him to the practice squad for the coming season if his pre-season form does not attract an offer from another team.

County Down’s Smyth missed out on the New Orleans Saints’ final roster for the second season with Blake Grupe again selected at number one.

Smyth, however, is eligible to return to the practice squad in the international player exemption slot.

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Fox’s $20-a-month news and sports streamer launches next week. Here’s what’s on it

Rupert Murdoch’s Fox Corp. has largely stayed on the sidelines of the streaming wars.

That ends next week.

Fox, which owns the most-watched cable news channel Fox News and has TV rights to major sporting events such as the NFL and MLB post-season baseball, has remained committed to the declining pay TV business.

But with 65 million households no longer hooked up to cable or satellite services, the company making its channels available to non-pay TV customers for the first time with Fox One, a new streaming platform that will launch Aug. 21.

“There is a growing audience outside of cable,” said Pete Distad, chief executive of direct-to-consumer for Fox Corp., who previewed the service Thursday at a press briefing at the company’s New York headquarters. “We need to give to give those cord-cutters and cord-nevers access to our content.”

For $19.99 a month, Fox One will provide subscribers with their local Fox TV affiliate that carries a package of NFL games, plus two Fox Sports cable channels. A full year subscription will cost $199.

Fox One will also carry Fox News Media’s channels, which include Fox News, Fox Weather and Fox Business. It will provide replays of Fox programming on demand, with access to current seasons of entertainment programs and DVR capabilities with unlimited storage.

But the main selling point of Fox One will be the company’s array of live events, which include next year’s FIFA World Cup. The service will be promoted with the marketing tag line, “We Live For Live.”

Fox Sports' Kevin Burkhardt talks with NFL broadcast partner Tom Brady before a 2024 preseason game at So-Fi Stadium.

Fox Sports’ Kevin Burkhardt talks with NFL broadcast partner Tom Brady before a 2024 preseason game at So-Fi Stadium.

(Gina Ferazzi / Los Angeles Times)

Sports is the driver for the service. Fox Corp. and Walt Disney Co. have already agreed to offer a package deal for Fox One and the upcoming ESPN direct-to-consumer service also launching next week, for $39.99 a month, a savings of $10. ESPN will charge subscribers $29.99 on its own.

Distad said his company will look at more opportunities to bundle Fox One with other streaming services.

Until now, Fox’s biggest investment in streaming was the acquisition of Tubi, an ad-supported free streaming service that has grown to capture 1% of all U.S. TV viewing according to Nielsen.

Fox Corp. sold its TV and movie studio assets to Disney in 2019, partly because the company did not believe it could compete with deep-pocketed tech firms such as Amazon and Apple, which have spent freely on producing content for their streaming platforms.

But Amazon and Netflix — which acquired NFL rights in recent years — have shown that they can draw large audiences for live sports events, an area where Fox Corp. is already deeply entrenched.

The real test for the new streaming product will be the appetite for Fox News. The conservative-leaning news channel dominates its competitors in the TV ratings. Whether consumers who have cut the cable cord will be willing to pay to stream the channel’s live feed is an open question.

“Nobody knows how many news fans are outside of the pay TV universe,” Distad said.

Distad is encouraged by the reach of Fox News content online after it airs live on the TV network. Fox News scored 1.5 billion views on YouTube and 3.7 billion views on social media platforms in the last quarter.

Fox News Media’s existing streaming channel, Fox Nation, will be offered as a $5 add-on for Fox One for a total of $24.99 a month. The service has documentaries, true crime shows and movies that appeal to the Fox News audience.

Bret Baier, anchor of "Special Report" on Fox News.

Bret Baier, anchor of “Special Report” on Fox News.

(Fox News)

Fox Corp. executives are keeping their expectations low. It’s priced high enough so that the consumer who is currently happy with their current cable TV subscription is not likely to cancel.

But Distad said profit projections are “aggressive” as the platform will not spend money to create original programming. All of the content is being provided from its existing networks.

Investment in original programming has been the main obstacle to profitability for the streaming services that have proliferated in recent years.

Distad said the company is considering putting podcasts on the Fox One platform. Fox Corp. company recently acquired Red Seat Ventures, a media company that specializes in providing business support and technical services for right-leaning podcasts.

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How did the Rams become L.A.’s most valuable sports franchise?

A decade ago, the languishing St. Louis Rams were ranked dead last in the NFL with a franchise valuation of $930 million.

Faced with an unappealing stadium lease and dwindling prospects in St. Louis, the Rams turned their attention westward, toward their Los Angeles roots. Quietly, they acquired two parcels of land at the former Hollywood Park racetrack in Inglewood, where they would eventually build SoFi Stadium, a state-of-the-art venue that would redefine the franchise and reshape the NFL’s footprint in Los Angeles.

Today, according to Sportico rankings released Wednesday, the Rams are valued at $10.43 billion, second only to the Dallas Cowboys at $12.88 billion.

This valuation comes a month after CNBC ranked Stan Kroenke’s portfolio of teams — the Rams, the NBA’s Denver Nuggets, NHL’s Colorado Avalanche and Premier League’s Arsenal — the most valuable in sports at $21.2 billion.

Cowboys COO Stephen Jones, Cowboys owner Jerry Jones and Rams owner Stan Kroenke talk before a preseason game.

Cowboys chief operating officer Stephen Jones, Cowboys owner Jerry Jones and Rams owner Stan Kroenke talk before a preseason game at SoFi Stadium Saturday. The Cowboys and Rams are the two most valuable NFL franchises, according to a new Sportico report.

(Allen J. Schaben/Los Angeles Times)

The Rams join the Lakers as the city’s second sports franchise with a valuation of at least $10 billion. The latter was based on an actual sale. In June, the Buss family entered into an agreement to sell majority ownership of the Lakers to Dodgers owner Mark Walter for a franchise valuation of approximately $10 billion.

The Chargers, who are tenants at Kroenke’s stadium, are 21st on the Sportico list at $6.2 billion, one spot up from last year.

The valuations are based on the team itself, along with any businesses and real estate holdings related to the team.

David Carter, principal at The Sports Business Group and adjunct professor of sports business at USC, said teams are usually valued based on a multiple of their annual revenue, and that valuation also takes into account the likelihood of future revenue growth.

“For Kroenke and the Rams, this has always meant monetizing SoFi in as many ways possible, while simultaneously positioning the venue as a global leader in sports and entertainment,” he wrote in an email to the Times. “Having accomplished this, and with the team’s strong fan bases – both traditional and corporate – the recipe is in place to continue to achieve high valuations, especially when you also consider the team’s competitiveness of late.”

Attaching a number to these teams is largely an academic exercise, because the only true test comes when they are sold — and those sales are rare.

Three NFL franchises have changed hands in the past 10 years: the Washington Commanders (2023), Denver Broncos (2022) and Carolina Panthers (2018).

Writes Sportico’s Kurt Badenhausen: “Scarcity is a major driver in pushing team values higher, as more billionaires are minted each year and franchises are rarely added.”

Carter said the NFL franchise valuations published by Sportico and others aren’t entirely accurate because they don’t fully reflect the supply and demand for teams at any given time.

“The ultimate price, should a team be sold, will be determined by factors in real time,” he wrote, “such as how many bidders there are and how many teams are for sale at the time. This typically results in franchises being sold for more than the reported value calculated by the trade press. Nonetheless, these valuations serve as an important data point to those in the industry.”

As for the Rams, their valuation matters more directionally than numerically, reflecting success and stability in Los Angeles more than a specific price tag.

“As we enter our 10th season back in Los Angeles, Stan Kroenke’s vision to create the world’s greatest sports and entertainment district at Hollywood Park – and to build one of the NFL’s greatest stadiums – continues to help build the profile of the Rams and the NFL,” said Kevin Demoff, president of team and media operations for Kroenke Sports and Entertainment.

“While these rankings may reflect that, the focus remains on building great teams and a district that Angelenos can enjoy, more than focusing on valuations.”

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Newbury Park QB Brady Smigiel even hungrier after winning title

First in a series of stories profiling top high school football players by position. Today, Brady Smigiel, Newbury Park quarterback.

Honored as the The Times’ player of the year in 2024. Passed for more than 3,200 yards. Completed 49 touchdown passes. Won a Southern Section Division 2 championship. Committed to Michigan for college. Rated a five-star quarterback by one recruiting service.

Has Brady Smigiel of Newbury Park High accomplished everything he wanted to do in high school going into his senior year?

“I can argue I’m getting even hungrier,” said the 6-foot-5, 210-pounder.

His former receiver Shane Rosenthal, who is now at UCLA, has known Smigiel since their tee-ball days. Rosenthal said his best friend is never satisfied.

“He knows there’s things to improve on,” Rosenthal said. “This is just the start of his career. He’s got college next and hopefully the NFL. This is not his final destination. He knows where he wants to get to.”

Smigiel intends to keep the pedal to the metal as he plays his final season under his father, head coach Joe Smigiel. He was the one who threw a container filled with Gatorade on his father’s head last season, drawing a nasty stare because dad had a cold and didn’t need to get wet.

All is forgiven and his father would gladly accept another drenching with a little warning this time. The challenge for son will be developing chemistry with his new group of receivers and continuing to progress reading defenses, something he did extraordinarily well in dropping his interceptions to three last season after 14 in 2023.

“There’s no replacing Shane, but there are some very good athletes that came in,” Smigiel said.

Despite his success the last three seasons, which include 11,222 yards passing and 147 touchdowns, Smigiel insists he has not lost his focus.

“There’s a new challenge every season and to know I’m going to college in less than a year makes me even hungrier,” he said. “I want to be able to get better every single day.”

In April, an example of his day was getting to school at 6:30 a.m. and getting home at 8 p.m. after workouts, classes and training. He has entrusted his training to a staff dedicated to giving him the tools to succeed.

“You just want to get stronger and faster,” he said. “I’m a tall build, so there’s a lot of mass to put weight on. I dropped some bad pounds and started working on my speed training to get more explosive.”

He has made a commitment to Michigan, believing the school is the best fit for his quarterback style, academics and development on and off the field. He’s pursuing his dream — the NFL. He remembers being inspired after watching the draft with former Newbury Park and NFL defensive back Darnay Holmes.

Newbury Park coach Joe Smigiel with sons Brady, left, and Beau.

Newbury Park coach Joe Smigiel with sons Brady, left, and Beau.

(Nick Koza)

“My dream has been to be in the NFL my whole life,” he said. “Darnay was at our house and the draft was on and my mom was having a conversation with him. He was about my age right now and his dream was to play in the NFL and the fact it happened and can happen to people you know, it really opened my eyes and is 100% a dream of mine.”

During a nutrition break last spring, Smigiel was hanging out with Rosenthal and looked up the future schedules for Michigan and UCLA. The Bruins will be in Ann Arbor in 2026, with the Wolverines coming to the Rose Bowl in 2027. The best buddies are making plans.

“We’ll be doing a jersey exchange,” Rosenthal said. “I want to be on the same field again.”

Smigiel has matured throughout high school. He has grown constantly, whether in school, his physical dimensions, or his faith. His new offensive coordinator, former Utah quarterback Cam Rising, is helping him become even more prepared for the next level.

The Smigiel journey continues, and it’s going to be quite a ride to follow.

Wednesday: Valencia running back Brian Bonner.

Quarterbacks to watch

Bryson Beaver, Vista Murrieta, 6-3, 195, Sr.: Oregon commit passed for 3,214 yards, 33 touchdowns last season

Corin Berry, Charter Oak, 6-3, 185, Sr. Purdue commit passed for 3,034 yards, 33 touchdowns in 2024

Wyatt Brown, Sherman Oaks Notre Dame, 6-4, 190, Sr.: Santa Monica transfer is ready for Mission League

Luke Fahey, Mission Viejo, 6-0, 185, Sr.: Ohio State commit has great arm, good instincts and is big-time in the clutch

Ryan Hopkins, Mater Dei, 6-3, 190, Sr.: Wisconsin commit is one of the fastest QBs in the state

Jaden Jefferson, Cathedral, 5-9, 175, Jr.: Completed 68% of his passes with only four interceptions

Koa Malau’ulu, St. John Bosco, 6-2, 175, So.: Threw for 19 touchdowns as a freshman

Ryan Rakowski, Palos Verdes, 5-11, 170, Jr. : Passed for 2,809 yards, 24 touchdowns last season

Oscar Rios, Downey, 6-3, 180, Sr.: Arizona commit is terrific passer, runner and leader

Brady Smigiel, Newbury Park, 6-5, 210, Sr.: Michigan commit has passed for 147 TDs in three seasons



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George Kittle can smile. Smelling salts aren’t banned in NFL after all

When is AI not artificial intelligence? When it refers to ammonia inhalants, aka smelling salts.

When are these AIs in the news? When it was reported that the NFL banned their use, San Francisco 49ers star George Kittle protested, and the NFL walked back the ban a day later. The league’s players association clarified that players can still use AIs as long as teams don’t provide them.

Got it?

The NFLPA sent a memo to players on Wednesday saying that the ban only prohibits team employees from distributing AIs during games.

That must have pleased Kittle, who when under the impression that AIs were banned completely, grabbed a microphone on an NFL Network broadcast to say, “I honestly just came up here to air a grievance. Our team got a memo today that smelling salts and ammonia packets were made illegal in the NFL, and I’ve been distraught all day.”

The five-time All-Pro tight end said he used the substances for an energy boost before every offensive drive and joked that upon learning of the ban he “considered retirement.”

Except that it isn’t a ban. Kittle will just have to bring his own AI stash to ballgames.

“To clarify, this policy does not prohibit player use of these substances, but rather it restricts clubs from providing or supplying them in any form,” the NFLPA memo said. “The NFL has confirmed this to us.”

The use of AIs by NFL players has been under the radar despite apparently being a common practice. Their primary use is to prevent and treat fainting, with the Federal Aviation Administration requiring U.S. airlines to carry them in the event a pilot feels faint.

The ammonia gas irritates the nasal membranes, causing a reflex that increases breathing and heart rate. That can keep a person from fainting, and apparently can also help a person block and tackle.

In short, an AI — which has been described as smelling like cat urine — is a performance-enhancing substance.

The NFL, however, cited a warning from the FDA that AIs can mask symptoms of a concussion and have not been proven to be safe or effective simply to increase energy.

“In 2024, the FDA issued a warning to companies that produce commercially available ammonia inhalants (AIs), as well as to consumers about the purchase and use of AIs, regarding the lack of evidence supporting the safety or efficacy of AIs marketed for improving mental alertness or boosting energy,” the NFL memo to teams stated. “The FDA noted potential negative effects from AI use.

“AIs also have the potential to mask certain neurological signs and symptoms, including some potential signs of concussion. As a result, the NFL Head, Neck, and Spine Committee recommended prohibiting the use of AIs for any purpose during play in the NFL.”

Tampa Bay Buccaneers quarterback Baker Mayfield — who says he uses AIs — said the logic behind the NFL no longer supplying them is convoluted.

“I think the reasoning was that it masked concussion symptoms,” Mayfield said on “Up and Adams.” “But if you get knocked out, which is the whole purpose of smelling salts — to wake you up — you’re not allowed back in the game.

“I think it was a quick trigger to ban them, just to kind of CYA [cover your ass].”

Maybe NFL officials figure that by no longer supplying AIs and forcing players to bring their own batch to games, their liability in case of concussions or other medical complications is reduced.

“You just got to bring your own juice to the party, got to wake up ready to go,” Mayfield said.

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Jen Pawol to become first female to umpire regular-season MLB games

A woman will umpire a major league game for the first time Saturday when Jen Pawol works the bases during Saturday’s doubleheader between the Atlanta Braves and visiting Miami Marlins at Truist Park.

For Dodgers manager Dave Roberts, that announcement Wednesday brought one response: It’s about time.

“That’s great. I’ll be watching,” he said of Pawol, who will work behind the plate Sunday. “It’s good for the game. It’s fantastic.”

The NHL is the only major U.S. professional sport that hasn’t used female officials. The NBA was the first league to break the gender barrier, with Violet Palmer and Dee Kantner calling games in 1997. MLS followed a year later with Sandra Hunter and Nancy Lay-McCormick refereeing separate games on the same day.

The NFL’s first woman official was line judge Shannon Eastin, who made her debut in 2012.

Pawol, 48, was an all-state soccer and softball player in high school in New Jersey. She went on to play Division I softball at Hofstra, then played for the women’s national baseball team. She began umpiring NCAA softball games in 2010 and five years later enrolled in the minor league umpire training academy in Vero Beach, Fla., the first step toward a career in professional baseball.

That earned her a job in the rookie-level Gulf Coast League. By 2023, she had worked her way up to triple A, the highest rung on the minor league ladder. Last year she became the third woman, after Pam Postema, in 1988, and Ria Cortesio, in 2007, to umpire major league spring training games.

The careers of both women were later blocked by senior male umpires who, according to colleagues, colluded against them. Postema later filed a federal discrimination suit against the National and American leagues, triple A clubs and the office of umpire development, claiming sexual harassment and gender discrimination. The suit was settled out of court.

Pawol, conversely, said she has received nothing but support, saying the coaches and players have gone out of their way to acknowledge her example as a trailblazer for their daughters.

On Wednesday, Roberts added his name to that list.

“Congratulations to her,” he said. “Baseball has done a great job of being completely inclusive. “

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ESPN to buy NFL Network, other media assets

Aug. 6 (UPI) — ESPN announced Wednesday that it has made a non-binding agreement with the National Football League to acquire the NFL Network and some of its other media assets.

The announcement said ESPN, owned by the Walt Disney Company, bought the assets for a 10% equity stake in ESPN.

Other assets included in the purchase are NFL’s RedZone Channel and NFL Fantasy, which are owned and controlled by the league.

The NFL also will continue to own and operate some of its media businesses, including NFL Films and NFL.com.

The two companies also are entering into a second non-binding agreement, under which the NFL will license to ESPN certain NFL content and other intellectual property to be used by NFL Network and other assets.

“Today’s announcement paves the way for the world’s leading sports media brand and America’s most popular sport to deliver an even more compelling experience for NFL fans, in a way that only ESPN and Disney can,” said Bob Iger, CEO of Disney. “Commissioner Goodell and the NFL have built outstanding media assets, and these transactions will add to consumer choice, provide viewers with even greater convenience and quality, and expand the breadth and value proposition of Disney’s streaming ecosystem.”

NFL Commissioner Roger Goodell agreed.

“Since its launch in 2003, NFL Network has provided millions of fans unprecedented access to the sport they love. Whether it was debuting Thursday Night Football, televising the Combine, or telling incredible football stories through original shows and breaking news, NFL Network has delivered. The Network’s sale to ESPN will build on this remarkable legacy, providing more NFL football for more fans in new and innovative ways.”

ESPN chair Jimmy Pitaro said he’s excited about the acquisition.

“This is an exciting day for sports fans. By combining these NFL media assets with ESPN’s reach and innovation, we’re creating a premier destination for football fans. Together, ESPN and the NFL are redefining how fans engage with the game — anytime, anywhere. This deal helps fuel ESPN’s digital future, laying the foundation for an even more robust offering as we prepare to launch our new direct-to-consumer service.”

ESPN is 80% owned by ABC, an indirect subsidiary of The Walt Disney Company, and 20% by Hearst.

The agreements are subject to approval from NFL owners and government regulators.

On Tuesday, Fox announced the streaming service Fox One will go live Aug. 21 ahead of NFL season. The streaming service will broadcast some NFL games.

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Streaming rights for WWE events will move to ESPN

ESPN’s new direct-to-consumer streaming service will be the new home for WWE’s biggest live events including WrestleMania, the companies announced Wedesday.

The Walt Disney Co.’s sports media unit will pay around $1.6 billion in a five year deal with the WWE, which will begin in 2026. The rights fee is nearly double the $180 million a year paid by NBCUniversal, which carried the events on Peacock.

ESPN is launching its new streaming platform on Aug. 21. For $29,99 a month, consumers will get access to ESPN’s channels and other content without a pay TV subscription.

The service will carry the 10 marquee events staged annually by WWE, which include Royal Rumble, Survivor Series and SummerSlam.

The deal comes after ESPN’s announcement that the NFL is taking a 10% equity stake in the unit. In return, ESPN takes over the NFL’s media properties, NFL Network and RedZone, giving the company more live games and exclusive content from the league.

While the WWE’s programming is entertainment with predetermined outcomes, ESPN Chairman Jimmy Pitaro told the Times that the live events will help broaden the audience for the company’s new streaming service.

“When you look at the WWE audience it is younger than what we typically see across other sports,” Pitaro said. “It’s more diverse and it is about 38% female which is a higher percentage of what we have at the network level.”

Pitaro noted that having major WWE events scheduled throughout the year will help the new streaming service retain subscribers who otherwise might check out when their favorite sports are not in season.

ESPN has aired wrestling programs in the past. The network carried matches from the American Wrestling Assn., a Minneapolis-based outfit, from 1985 to 1990.

ESPN already has strong business relationship with WWE parent TKO Group Holdings, as the network has carried the company’s UFC events.

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NFL takes 10% stake in Disney’s ESPN, which will take over NFL Network

The NFL has reached a deal to take a 10% ownership stake in the Walt Disney Co.’s ESPN, the league and Disney announced Tuesday evening, a move that is expected to solidify the sports media outlet’s relationship with the league for years to come.

In return for the equity stake valued at more than $2 billion based on recent valuations of the company, ESPN will take over the NFL’s cable properties including the NFL Network and Red Zone, the popular channel that continuously updates fans on the slate of Sunday contests. The NFL Network also has the rights to seven regular season games.

In addition to the sale of NFL Network, the NFL and ESPN are also entering into a second non-binding agreement, under which the NFL will license to ESPN certain NFL content and other intellectual property to be used by NFL Network and other assets.

The deal is a big win for ESPN Chairman Jimmy Pitaro, who took over the Disney unit in 2018 with a mandate to improve the company’s relationship with the NFL.

The equity stake comes ahead of ESPN’s move into the direct-to-consumer streaming business this fall, which gives consumers the opportunity to purchase the company’s sports channels without a cable or satellite TV subscription. NFL Network will also be available on the streaming service.

“This is an exciting day for sports fans,” Pitaro said Tuesday in a statement. “By combining these NFL media assets with ESPN’s reach and innovation, we’re creating a premier destination for football fans. Together, ESPN and the NFL are redefining how fans engage with the game — anytime, anywhere. This deal helps fuel ESPN’s digital future, laying the foundation for an even more robust offering as we prepare to launch our new direct-to-consumer service.”

The new product is aimed at recapturing sports fans who are forgoing cable and satellite services. ESPN has seen its reach in cable decline from 98 million homes in 2013 to around 72 million as a result of cord-cutting.

“Today’s announcement paves the way for the world’s leading sports media brand and America’s most popular sport to deliver an even more compelling experience for NFL fans, in a way that only ESPN and Disney can,” Disney Chief Executive Bob Iger said in a statement.

ESPN has the broadcast rights to “Monday Night Football” and two Super Bowl games in the current NFL contract that runs through 2033 but is expected to be reopened in 2029.

The deal with Disney means the NFL’s other partners — Fox, NBC, CBS, YouTube and Amazon — will be bidding against an entity that the league has a financial interest in next time the media rights come up.

Lachlan Murdoch, executive chairman of Fox Corp., told Wall Street analysts Tuesday he is not concerned the NFL’s partnership with ESPN will impact his network’s standing with the league.

“We have a tremendous relationship with the NFL,” Murdoch said. “We appreciate that they are fans of the broadcast and cable networks, and we look forward to working with them and deepening our relationship with them as we move forward.”

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